FIT
FitOCD · One / Can Do

Own it.
Take control.
Like never
before.

Income generating vehicle registrations
paired with brandable domains.

The way people work has changed. The tools exist now that did not exist before. A unique domain and matching vehicle registration gives you a permanent digital and physical presence; working together, every day, without being managed.

A buyer who simply wants the asset is as welcome as one who wants to build a practice around it. The choice is yours to make.

Domain + Registration · One of a Kind · Health · Fitness · Sport · Once Sold, Gone · Enquire, No Charge · Fee Credited Toward Acquisition · Domain + Registration · One of a Kind · Health · Fitness · Sport · Once Sold, Gone · Enquire, No Charge · Fee Credited Toward Acquisition ·

Assets

/ Launch brands Domain + Registration · One package
fitany.co.uk
F17 ANY
Health · Fitness
fitask.co.uk
F17 ASK
Fitness · Coaching
fitbbc.co.uk
F17 BBC
Sport · Media
fitcup.co.uk
F17 CUP
Sport · Competition
fithey.co.uk
F17 HEY
Wellbeing · Community
fitmod.co.uk
F17 MOD
Fitness · Lifestyle
fitnot.co.uk
F17 NOT
Health · Disruption
fitnyc.co.uk
F17 NYC
Sport · Lifestyle
fitpot.co.uk
F17 POT
Nutrition · Wellbeing
fitpov.co.uk
F17 POV
Fitness · Content
fitups.co.uk
F17 UPS
Health · Motivation
fitwax.co.uk
F17 WAX
Fitness · Lifestyle

A small portfolio of additional assets is held outside of these listings. Enquire with your profession or sector of choice.

How to begin

Register your interest.

Three ways to begin. Each one handled personally and in confidence. Serious enquiries responded to first.

01
Enquire, no cost
Register your interest. Be specific about the asset and your intended use. We will contact you promptly.
02
Schedule a clarity call
A confirmed, direct appointment. Dynamic and detailed. Fee credited toward acquisition.
Fee credited toward purchase
03
Schedule a readiness assessment
More depth. Meaningful feedback. The most considered starting point for those who want to build as well as own.
Fee credited toward purchase
Get in touch

One conversation
is all
this needs.

All enquiries handled personally and in confidence. Serious enquiries responded to first.

Roger Williams · LinkedIn
Part of the CEOTown portfolio · ceotown.com

All enquiries are handled personally and in confidence.

Good to know

Pricing & further detail.

Assets from £8,325 plus VAT · £9,990 inclusive of VAT at the standard rate.
VAT reclaim · It is possible to reclaim VAT within three years of starting a business. Check with your accountant for advice specific to your situation.
The Guaranteed Results Founders' Start-Up Programme · Buyers are eligible to apply for a seat on the brandartisan® programme. Details provided on enquiry.
Nothing is compulsory · Buy and hold. Buy and plan. Buy and build. Plans adapt to individual needs.
Provenance

Thirty nine years ago, a graduate trainee joined a blue chip global aviation brand. What followed was a career spanning overseas experience, psychometric qualification, assessment centre design and delivery; the identification and development of early-career talent across industries.

Post pandemic, something became clear. The rise of digital nomads, the advent of AI, the growth of purpose-led vocations; and a gap that nobody had filled. Unique domain and registration pairings, assembled with precision; offered to those ready to build something real from something they care about.

Corporate life is behind us. The experience it built is not.

Chartered Fellow, CIPD. The rest is visible on LinkedIn.